appetizers & recipes: grilled cheese sandwich and chili

Last week, while in Manhattan, we had the opportunity to visit the JWT office on Lexington Avenue. It was an amazing opportunity to have a peek at the world’s most well known marketing agency. JWT has more than 200 offices worldwide. The Lexington Avenue office in Manhattan was five floors of open, creative workspace designed by Clive Wilkinson Architects. The workspace is unique, fun and bright. It is designed as a sign of homage to story-telling. This would be such a foreign concept to the 1864 founders of Carlton and Smith, the original name of the advertising brokerage firm that specialized in selling space in religious journals. In 1878 Carlton and Smith was sold and renamed James Walter Thompson. James Walter Thompson built a strong marketing agency by not only placing advertisements in woman’s magazines and expanding operations to Boston, Chicago and London, but by creating the actual advertisements and... Read the Rest →

 

appetizers & recipes: grilled cheese sandwich and chili

Last week, while in Manhattan, we had the opportunity to visit the JWT office on Lexington Avenue. It was an amazing opportunity to have a peek at the world’s most well known marketing agency. JWT has more than 200 offices worldwide. The Lexington Avenue office in Manhattan was five floors of open, creative workspace designed by Clive Wilkinson Architects. The workspace is unique, fun and bright. It is designed as a sign of homage to story-telling. This would be such a foreign concept to the 1864 founders of Carlton and Smith, the original name of the advertising brokerage firm that specialized in selling space in religious journals. In 1878 Carlton and Smith was sold and renamed James Walter Thompson. James Walter Thompson built a strong marketing agency by not only placing advertisements in woman’s magazines and expanding operations to Boston, Chicago and London, but by creating the actual advertisements and... Read the Rest →